Friday, November 03, 2006

"Darker. No, make him DARKER."

(click image)
Let's take a trip back in time. Waaay back before wassup. Old School! Back when it was good to be King. When the big decision was whether your dinner party was going to be "stag or mixed." When you could always count on Clarence to keep an eye on the Bud supply. You do have eyes, right Clarence?
Note the NRA logo, lower right corner.
(Budweiser ad from 1934)
UPDATE: the logo is for the National Recovery Act.

previous vintage beer posts:
1. PBR's hipster pedigree.
2. It's Friday. Let's Get Fucking Drunk.

10 Comments:

Blogger New York Punk said...

You went all the way back to an ad done in 1934? And I thought you said, no entries about ads on Friday!

10:19 AM  
Blogger Chris Houchens said...

Cl3aver - It's a reference to this...
http://en.wikipedia.org/wiki/National_Recovery_Act (NRA - New Deal organization)

Chris

11:09 AM  
Blogger copyranter said...

thanks chris.

11:28 AM  
Anonymous Time's New Romans said...

I'm surprised Giles is allowing the Negro Help to touch the neck of his beer without gloves. I love the smug approval in Giles' expression.

Digging the line "For those who make living a fine art."

No way in hell Bud could use that line today.

11:52 AM  
Anonymous archeress said...

this shit still lives. i went to a penthouse apartment on central park west around 63rd street about a year ago, belonged to the 75 year old son of a dead white composer of yesteryear. the son told me to use the back door elevator because they were repairing the main one. back door elevator opened into the kitchen. and there was clarence, wearing a white, short, tux-like waiter's suit, ironing linens on an ironing board.

11:55 AM  
Blogger Make the logo bigger said...

Why couldn’t they run “Good times coming, Boss!“? That’s not offensive much, is it?


After seeing this, I just had an idea for a Balvenie diversity ad.

2:33 PM  
Anonymous Anonymous said...

Was Bud a regional beer in 1934?

2:57 PM  
Anonymous ricpic said...

Ah yes, the bad old days, when civility was at least possible between the races. Not like today's enlightened, barely navigable, minefield.

3:29 PM  
Anonymous Anonymous said...

Civility in the form of a master/servant relationship. How I long for those golden times.

5:06 PM  
Anonymous Anonymous said...

Don't worry racists, that master/servant relationship will be resurrected soon enough, but this time the masters will be dark brown people with a bunch of pale servants.

11:14 AM  

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