...because Gay Men are not VIP Men.
(click ads for closer look)
Think Like A Man! Print ads for VIP, a Brazilian magazine for men. HETEROSEXUAL men. REAL men. MEN who like looking at half-naked pics of chicks. Which is a pastime that GAY men do NOT like. That's why VIP always features pics of half-naked chicks on the cover. So that GAY men who happen to think that they're VIPs will not mistakenly buy a copy of VIP. Insecure much, macho homophobic Brazilian dudes? (sidenote: the It's Raining Men one is pretty funny). previously in gays and advertising: Tom Ford's overly heterosexualized print ads; McDonald's targets gay sluts; Bud Light tells gays OK to be gay; Orbitz sez Grab Your Poles; Sarah Silverman's leaked Happy World AIDS Day song for The Gap; Jontex Condoms—it's raining (se)men; Converse—God Save Queens; Svedka vodka—I'm a gay man trapped in the body of a fembot; Svedka vodka—preferred by Homometrosexuals™; Svedka vodka—didn't know your husband was gay? (images via)