Tuesday, December 08, 2009

New Japanese subway etiquette poster campaign.




(click images) I got a question: what's the guy doing lower left that he should be doing "at the beach" instead? I guess he's making a swimming motion while painfully stuck in the closing doors? Anyway, New Yorkers will recognize annoying chin-up dickhead and drunk platform guy and the makeup ladies (top row) making up time (good fucking luck stopping them). I'd like to see a similar campaign here in Gotham, but using real actors (images via). Previously in Japanese culture: cell phone company spot with live monkey dressed as Obama. Japanese muffin titty packaging. Condom packaging aimed at 10-year-old girls?

22 Comments:

Blogger Ay Mercedes! said...

Amazing yet effective.

10:37 AM  
Anonymous Scifiroots said...

The lower left guy is "diving" into the train. I wasn't sure at first either. =)

11:39 AM  
Anonymous turkey said...

The "do it at the beach" guy is diving through the doors as they're closing. It's extremely dangerous!

11:48 AM  
Blogger copyranter said...

Diving, yes of course. Thank you both.

12:43 PM  
Anonymous Anonymous said...

Funny, Wooster Collective had this today.

12:51 PM  
Blogger Deaf Indian Muslim Anarchist! said...

the colors are totally gorgeous. I don't know why, but the illustration style reminds me of old Tin-Tin comic books.

anyone else agree?

1:36 PM  
Anonymous Anonymous said...

I never understood the makeup police. Who gives a shit if I'm putting on makeup as long as I'm not dusting you with translucent powder, spritzing you with perfume, combing my hair, clipping my toenails, or putting my elbows in your space? If you don't like watching me put on my makeup, DON'T LOOK AT ME. It's that simple.

2:36 PM  
Anonymous Anonymous said...

and here the rest...

http://www.tokyometro.jp/anshin/kaiteki/poster/

2:50 PM  
Anonymous Anonymous said...

The people in the background all seem to owe more than a little to Chris Ware - author and artist of Jimmy Corrigan, The Smartest Kid On Earth

4:29 PM  
Anonymous -1-track-mind- said...

Â, sô desu ka
(ahh, sohh deh-soo kah; Oh, I see.)

Â, bikkurishita
(ahh, beek-koo-ree-shee-tah; What a surprise!)

Contrarily to Western manners, noodles can be and should be slurped.

Guide to Japanese manners and etiquette
The indispensable basics

http://www.jref.com/culture/japanese_manners_etiquette.shtml

5:34 PM  
Blogger Andrew S. said...

The Japanese are really big on subway etiquette. I snapped these when I was in JP last year

http://www.flickr.com/photos/djwerdna/2920978039

http://www.flickr.com/photos/djwerdna/2920195689/

http://www.flickr.com/photos/djwerdna/2920971159

6:52 PM  
Blogger Mark Bellis said...

I've seen school girls curling their lashes on the subway just like in the pictures - there's a photo on the web of a 'reserved for handicapped/with child seats' sign like the one in some of the scenes that someone "modified" to show a couple having sex and resulting in pregnancy.

7:12 PM  
Blogger adora said...

I'm printing them on my T-shirts! :D

7:23 PM  
Blogger Pimpformation said...

Nice find! I hope you don't mind, but I added a few of my own:

http://pimpformationarchitect.com/?p=957

7:28 PM  
Anonymous Anonymous said...

we had a japanese friend in town for art basel in miami this weekend and she talked at length about the scourge of subway molestation in japan, to the point where they even have a "pink car" for women only. giggity...

8:41 PM  
Anonymous Anonymous said...

For Japan, this seems strangely normal. Still wonderful though.

9:13 PM  
Blogger Kunambi said...

I found another subway poster when I was to Tokyo, you can check it out here: http://www.facebook.com/photo.php?pid=521848&l=f9ac698f49&id=601172934

10:09 PM  
Anonymous mrjohn said...

We are eagerly waiting for the "Don't read soft porn on the train" versions to appear.

12:53 AM  
Anonymous stef said...

I don'tunderstand: in Japan, putting your and others security at risk (guy stuck between the doors) and being drunk and disorderly is as much "unpolite" as putting on make up???? What kind of culture is that?

1:48 AM  
Blogger Roberto said...

I've made several Tokyo Metro-relevant comics reusing these great graphics ... http://politicomix.blogspot.com/search/label/Tokyo%20Metro

8:51 AM  
Anonymous Anonymous said...

In Japan, molesters are known to fondle women's butt from the back.

Wonder what they're gonna write for that one: Please do it at home?

9:29 AM  
Blogger Nora said...

stef: "Impolite" in Japan can be boiled down to "bothering or inconveniencing others". Putting on makeup can bother others, so don't do it. Same with passing out on the platform. It has little to do with public safety per se. Diving between closing doors is dangerous, but it can also delay the train and piss off your fellow passengers.

I have seen Japanese women take out effin' Caboodles to do their entire face makeup on the train (usually during the cramped rush hour).

I like the little (untranslated) bubble under the "Please refrain from drunken behavior" caption: "And be careful not to drink too much!"

2:36 PM  

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