Monday, January 11, 2010

Do it yourself, or else.


(click ads, via) Sex sells? I don't foresee Lowe's or Home Depot going with this strategy anytime soon. Leroy Merlin is a worldwide French home improvement retailer. These ads, via Leo Burnett Brazil, go—literally—right for the unhandy man's balls. Bob Vila is smirking. I'm skeptical as to how effective this scare tactic will be, but it's at least not mundane. The shots, though, could've, should've been styled much, much better. Previously: In France, Stihl markets its trimmers to peeping perverts.

2 Comments:

Blogger Laura said...

I like the guy checking the time, as if timidly waiting for them to finish so he can confront them.

12:18 PM  
Anonymous Cuck Old said...

Dry humping???
How lame, disappointing and anticlimactic.

Memo to Leo Burnett, Brazil:
have you not heard of:

'IN FLAGRANTE DELICTO'

1:17 PM  

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