Australian Metrosexuals Again Rescued By Beer.
Oz must have a big girlie-man problem. Last year, Barons beer launched a "Save The Males" campaign with four print ads featuring ball-less wusses. Now Australia's most popular brew, VB (Victoria Bitter), is gunning for the hand creamiing, body sculpting, fruity drinking, dry tanning emo-bitches (soundtrack: Neil Diamond—Hello Again). Sack-up, didgeridoouchbags! Beers across the world have been using derivations of this so-tired strategy for decades. Miller Lite here in the States is currently yelling 'MAN UP!" at French cologne dabbing pussies. Meanwhile, Svedka vodka is openly courting HomoMetrosexuals™. I'll stick to bourbon.
6 Comments:
Didgeridoouchbags™
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It may be a tired premise, but the execution was good (I still snickered). The Neil Diamond track was a great choice.
And yes, Didgeridoouchbags deserves a nod of its own.
Yes, the execution and production are top notch.
Brilliant ad!
We have been gawping open-mouthed at the idiocy of this ad since it came out. As bad as the horrendous Brut ad recently. Gruen Transfer alert...
The Brut "Brutally Male" ad is the worst I have seen. Awful idea made worse by its execution.
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