Pizza in France delivered in disgusting giant mouth boxes.
(click image, via) Ad Creep Update time, an ongoing copyranter feature highlighting instances of advertising creeping into every nook and cranny of your daily life. To help introduce a new "night" formula of Colgate to the French (like we need another variety of fucking toothpaste), Y&R Paris paid some local pizzerias to use these branded boxes. Pizza delivered sitting on a tongue. Scrumpdillyicious. That's almost as disgusting as bark-crust beetle pizza.
Previously: Papa John's big stupid six-acre crop circle pizza.
3 Comments:
It wouldn't surprise me if Oprah and Co. followed suit with a FREE PIZZA giveaway campaign throughout the US, for now, with the following:
HERE'S YOUR F-R-E-E P-I-Z-Z-A!!!
HERE'S YOUR F-R-E-E P-I-Z-Z-A!!!
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Um yeah, gross. But I have a different question about this ad strategy. Why do you suppose Y&R is introducing anything to the French people with ad copy written in English?
It's translated for publicity purposes.
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