Pizza in France delivered in disgusting giant mouth boxes.
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(click image, via) Ad Creep Update time, an ongoing copyranter feature highlighting instances of advertising creeping into every nook and cranny of your daily life. To help introduce a new "night" formula of Colgate to the French (like we need another variety of fucking toothpaste), Y&R Paris paid some local pizzerias to use these branded boxes. Pizza delivered sitting on a tongue. Scrumpdillyicious. That's almost as disgusting as bark-crust beetle pizza.
Previously: Papa John's big stupid six-acre crop circle pizza.
3 Comments:
It wouldn't surprise me if Oprah and Co. followed suit with a FREE PIZZA giveaway campaign throughout the US, for now, with the following:
HERE'S YOUR F-R-E-E P-I-Z-Z-A!!!
HERE'S YOUR F-R-E-E P-I-Z-Z-A!!!
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Um yeah, gross. But I have a different question about this ad strategy. Why do you suppose Y&R is introducing anything to the French people with ad copy written in English?
It's translated for publicity purposes.
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