New Zealand shames Hollywood with living, breathing "Knocked Up" poster.
![](https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEi9W1XcbilOi4nguJNETsHCfYmPGWAN3vsBpWqW7KLatX-3_H88ufkMjoTnRxuu6_6GxWILju1aP7fZ0nB7gdOk8BRuVXv6uzmj66gAgsWwUr2m2cQGhAm10Axea0Q3rJ7PpNeT/s200/KnockedUp.jpg)
To promote Sky TV's airing of the Judd Apatow hit comedy, ad agency DDB New Zealand created an A+ gold star blue ribbon-winning science project diorama. They actually collected a bunch of tadpoles from a pond, turned a shopping mall poster stand into a fish tank, placed a human egg model filled with fish food inside the tank, and then let nature takes its course. It's about the best film promotion stunt I can remember seeing. The Kiwis have shown—again and again—their superiority over Hollywood when it comes to American movie advertising. (via, where you can view a video of the making of the installation.) similar image: Chinese Viagra print ad.
3 Comments:
Brilliant. I wish I'd come up with that. No pun intended.
Awesome.
But, as a member of PETFF (People for the Ethical Treatment of Frog Food), I have huge ethical problems with this.
Dang. The only movie poster I saw in NZ was when "Two Weeks Notice" came out. They used the Hollywood version--spelling mistake and all.
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