(click image for closer look)
To promote Sky TV's airing of the Judd Apatow hit comedy, ad agency DDB New Zealand created an A+ gold star blue ribbon-winning science project diorama. They actually collected a bunch of tadpoles from a pond, turned a shopping mall poster stand into a fish tank, placed a human egg model filled with fish food inside the tank, and then let nature takes its course. It's about the best film promotion stunt I can remember seeing. The Kiwis have shown—again and again—their superiority over Hollywood when it comes to American movie advertising. (via, where you can view a video of the making of the installation.) similar image: Chinese Viagra print ad.