Wednesday, May 31, 2006

Dandruff Shampoo Puts Dandruff-Like Squiggles In Man’s Hair.

How to sell shampoo to a male sports fan (click image)? Draw a 3-wideout pass play in his hair, of course. It’s the Head Bowl: The Miami Lice vs. The Detroit Dandruff. (scanned from Sports Illustrated)


Anonymous Anonymous said...

I pitched this idea once, only it wasn't a head, it was a pre-op torso; and it wasn't a shampoo, it was a broad-spectrum antibiotic; and it wasn't dandruff, it was sepsis; and the client turned it down because obviously they weren't as PROGRESSIVE as Head & Shoulders.

Man, this is so close to pharma advertising it's scary. Right down to the horrible headline.

Except the "new!" would be about 16X larger.

10:11 AM  
Anonymous Anonymous said...

I would buy it if it was battling spaceships firing red and blue lazers instead of Xs and Os.

This reminds me of a post-birth suture of a very hairy vagina.

12:32 PM  
Anonymous Anonymous said...

Did you get this from AdRants or vise versa? Cause they got the same ad and comentary with the same punch line. Either way, there are millions of ad out there that suck just as hard - someone needs to try harder.

12:39 PM  
Blogger copyranter said...

Adrants got it from me, and credited me.

1:01 PM  
Anonymous Anonymous said...

This is what happens when sales-people write ad copy.

2:18 PM  
Anonymous Anonymous said...

real sports fans with dandruff opt for the MJ chrome-dome.

3:00 PM  
Blogger Maulleigh said...

I feel for the asshole photoshop person being ridden by the art director. "Um...yeah...we're gonna need that part a little straighter...yeah...."

Photoshop person: "I'm only a doctor, Jim!"

10:17 PM  
Blogger Jennie SMASH! said...

I am a dork: I actually think that's funny.

10:45 PM  
Blogger Rikki said...

If it wasn't bout sport, they wouldn't get it.
Does look a bit like a lady-gina.

11:41 PM  
Anonymous Anonymous said...

"...Does look a bit like a lady-gina."

As opposed to a man-gina?

1:27 PM  
Blogger Rikki said...

ohhhhhhh you ain't seen The Mighty Boosh :)

9:00 PM  

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