Thursday, September 14, 2006

Taglines are DUMB: NYC Real Estate Edition.

let's fucking shvo? Good thing you got that pearl trademarked, Mr. Michael Shvo, a "charismatic, hard-charging" man with a "visionary's singular and passionate viewpoint" according to the SHVO website. (my keyboard now needs renovation, thanks to my vomit) Shvo is "solely focused on the concepting, marketing, and sales of luxury condominiums..." They should focus a little more on the concepting, marketing, and selling of themselves.

1. Taglines are DUMB: Tobacco Edition.
2. Taglines are DUMB: NYC Auto Show Edition.


Blogger Lucia Toledo said...

Imagine trying to focus on the details of the 87th-floor Trump World Tower apartment he's showing you, when he's wearing a pair of $1200 palomino manpumps.

I LOVE me some superbroker sartorial punctilio!

1:26 PM  
Blogger dancing at gunpoint said...

Kinda sounds like 'shiv' or 'Shiavo', (as in Terry). Not the greatest in terms of marketing, in my opinion.

1:31 PM  
Anonymous Anonymous said...

How can a condo sales slug be a "visionary"?

Has he come up with this generation's Levittown? If so, I missed it.

2:09 PM  
Anonymous Anonymous said...

How do you pronounce that without sounding like you are faking a Korean accent?

3:49 PM  
Anonymous Anonymous said...

I think "LET'S SHVO" sounds great. I teach at SVA, so I know!

4:33 PM  
Anonymous Anonymous said...

When Michael shvos
Does his pupick show?

7:10 PM  

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