Taglines are DUMB: Tobacco Edition.
A tobacco company encouraging trueness? That's rich with flavor, RJ Reynolds. And wait a minute. What about Phillip Morris' True brand cigarettes? Logic suggests that their tagline should then be—Be Kool (or Cool?), true? (headache) Goddamnit, I've stumbled upon an enigma wrapped in a clusterfuck surrounded by a...nevermind.
previously:
Taglines are DUMB: Summer Solstice Edition.
Taglines are DUMB: #4.
Taglines are DUMB: NYC Auto Show Edition.
Taglines are DUMB: #3.
Taglines are DUMB: #2.
Taglines are DUMB: #1.
5 Comments:
No smoking
unless you're on fire
Mmmmm truth serum smokes.
i hate misspelled words as a gimmick in advertising: kool, toys "r" backwards us, artic ice (did coors realize there is no such word?), etc. but i love it when you use clusterfuck and enigma in the same sentence.
Saw that this morning in the Onion. The copy read "You don't have to be a musician to be creative." But you do need to smoke a menthol cigarette to look like an asshat.
i'm forwarding this to alex.
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