Wednesday, January 09, 2008

AA banner ads created by high, wasted tards, apparently.

No, I checked the American Apparel Website: the High "Wasted" Short is not a new cleverly-named product (nor is the "Tap" Panty) referencing the retail chain's overt drug culture. But hey—their models often appear stoned, so why shouldn't the design employees join in on the fun? (banner found by joelajackson)


Blogger gr said...

So... is this actually just a typo for waisted? I see that neither of those actually exist as a product, but what the hell are they actually trying to say?

11:18 AM  
Anonymous Anonymous said...

Man, you're starting to get obsessed with AA. You should just write one big long article about everything you hate about them and then just flush your system of it forever. Like a hipster colonic.

11:20 AM  
Blogger copyranter said...

gr: the high-waisted short does exist on their website.

11:28 AM  
Blogger 1Letterman said...

The sad thing is that even if there was no typo, the ad would stink on ice.

Remember the good ol' days when Old World craftsmen paid due diligence to crankin' out dreck?

11:56 AM  
Blogger gr said...

Really? I believe you, but, in that case, their web page's search sucks--heh (shocker--heheh--that).

1:59 PM  
Blogger Kim, PbD said...

I think I love you a little for this post, and I don't even know you.

11:37 PM  
Blogger Kim, PbD said...

Like a hipster colonic.

I wish they offered this. They'd use Tab Cola.

11:38 PM  
Anonymous Anonymous said...

They've done this before with their Flex Fleece V-neck "Seatshirt" a while ago. I worked at an AA store and I got about a dozen calls asking for the "seatshirt." Hipster customers just as dumb as the hipster "creative development" team?

11:16 AM  

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