Tuesday, August 19, 2008

In tough economic times, always look to the bank that makes a paper airplane out of its logo.

(click ad to read copy)
Banks love their logos. They'd perform oral sex on them, if they could get their mouths around them. Deutsche's is a geometric dick in a box. The Bank of New York's looks like a Spirographic orifice. And last year, Chase unzipped its pinstriped pants and and shot a huge load of pearly white logos all over the metro NYC area. But, dick jokes aside, what better conveys rock solid financial stability than a cutesy red paper plane logo fake-flitting through the air in a full page ad in the Wall Street Journal? Maybe...a man holding a 25-foot tall stick of cotton candy? other bank ads: HSBC bank ad is a complete mystery; Dude chill, it's a CD, not the Fountain of Youth; because King Kong doesn't have a firm understanding of the Gramm-Leach-Bliley Act?

4 Comments:

Blogger Nina Kelsey said...

Wow. Icing on the cake: that cloud behind the plane makes it look like it's trailing smoke on the way down.

4:13 PM  
Blogger david t said...

that paper plane sure doesn't look like it's taking off.

5:05 PM  
Blogger Miss Havisham said...

What are they trying to say? They've got dive bombers at the ready to blow up oil tankers on the interstate? Are they jonesing for a defense contract or are they a bank? What kind of bank are they? Uhem...in this era of change.

Does anyone one read that kind of copy anymore? 1950 retro

9:29 PM  
Blogger Ben said...

Totally looks like it's about to crash into the bridge. How could they miss that?

8:06 AM  

Post a Comment

<< Home