Monday, October 02, 2006

"Yeah, Here Comes The Rooster..."

A NoHo billboard for HRM (His Royal Majesty) Rex Goliath! (The exclamation point is part of the trademarked name, so you must YELL it!) Wines. Welcome to a line of wines named after a 47-pound turn-of-the-century Texas rooster. Why? Not really explained at the website. But, the winemaker's name is Michael Kafka. OK, now we're getting somewhere. Drink up, Rex.

previously:
1. Product Naming for Dummies.
2. Product Naming for Dummies, #2.
3. Excuse Me, While I Puke And Die.

7 Comments:

Blogger archeress said...

is there no copyright on the "i heart" logo thing? anyone can use it for anything? "i heart wrecks" i don't like the sound. and boltongray isn't going to like that dumb "slammer" as he calls it--a great term by the way. those three exhaust pipe things sticking out of the building are more interesting than the ad.

5:36 PM  
Anonymous ricpic said...

What's with the combination charm bracelet and red, white and blue sash around his middle? Cock-a-doodle strange.

8:50 PM  
Blogger Frank said...

If his name is Kafka, shouldn't it be a 47 pound cockroach?

9:16 PM  
Blogger Flop said...

Rex Goliath! Because if you have to insist on the exclamation point, what you're selling can't be dreadfully boring at all!

Just ask Lamar! Alexander ...

3:30 AM  
Anonymous FishNChimps said...

it's just a big cock

6:25 AM  
Blogger Slinky Redfoot said...

It should say I heart the cock

10:15 AM  
Blogger J.J. Gittes said...

Totally off the subject, of course, but it's a pretty decent bottle of plonk. For the price. I mean, it ain't expense account wine, fer sure.

10:22 AM  

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