Thursday, December 06, 2007

RACK 'EM!

(click ad for closer look)
RACKS have been exploited to advertise pretty much anything and everything, including yucky aperitifs, ugly-ass coffins, and most certainly, dating site true.com. And now, a cutesy-though-ample, metaphoric one is used to ostensibly sell a Pittsburgh pool hall's "ladies night." Yes. Because they are targeting the ladies here, thus the focus on tits in the ad. They're most certainly not at all—like every "ladies night" ad ever done—simply trying to get more guys to come on Thursday nights, where I'm sure, because of this irresistible ad, the pool hall is merrily overflowing with the women folk.
(image via)

14 Comments:

Anonymous Trevor D said...

Apparently, these guys couldn't afford custom pool balls, or even more than one set; these have been badly photoshopped. (number erased on left ball, white spot added on right ball, shadows and reflections approximated)

Given that it's a pool hall, they could have just grabbed another red stripe ball from another set...

12:51 PM  
Anonymous Anonymous said...

Anal me says "why doesn't anyone like the apostrophe anymore?"

It's ladies' night.

1:03 PM  
Blogger Middle Name: Stanley said...

This ad is definitely targeting men. And frankly, I think it's doing a damn nice job of it. Although, I think a pool cue between the pool balls- i mean, boobs- i mean, pool boobs- i mean, poobs would have been more compelling.

2:05 PM  
Anonymous Anonymous said...

Yawn. These are the types of ads first year students in ad schools do (no offense to the ad school students...I was one however many years ago). I've seen a hundred of them. So boring. And yet, some creative team sits in an office somewhere jerking each other off, while high-fiving, because they snuck one by the client. This is just too easy.

3:25 PM  
Blogger copyranter said...

agreed 2nd anon. I just try to open up a more general anthropological discussion when I post——though with this ad, it's pretty much pointless.

3:47 PM  
Blogger rfresh said...

Whoa, you mean the ad is supposed to look like boobies? I figured it was a set of nads.

5:11 PM  
Anonymous employee of the year said...

No apostrophe on ladies' night.
No accent on the E in cafe.
And everyone knows you can't pluralize Shoot with a Z. You're supposed to use an S.
Dummies.
I actually think this ad is really versatile because if they put a cue stick in the middle, it could be for gay night.

5:29 PM  
Blogger ricpic said...

Those aren't just tits. Those are cross-eyed tits. I'd show!

5:32 PM  
Blogger Pot Thought said...

Ohhhhhhhh. I get it! It's BOOBIES!
HAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHAHA!
Oh, you magical ad men, you...

I actually created ads for a sex toy company once upon a time and even we didn't resort to anything this cheap and heavy-handed. Of course, that's because we just went ahead and showed actual tits.

(btw, employee of the year: They pluralize Shoot with a Z because they're edgy, man! And they didn't use an accent over the E in cafe because accents are faggy, bro!)

10:23 PM  
Anonymous Anonymous said...

why did you remove that baby girl / mustache post?

10:54 PM  
Anonymous Garrito said...

Whoa, if you turn the ad upside down it looks like ass cheeks in a pair of chaps.

12:53 AM  
Blogger copyranter said...

anon: I took down that post because after re-reading what I wrote about it, I was seriously falling asleep.

6:12 AM  
Anonymous Anonymous said...

If they were really edgy, it would be "Ladiez Nite."
An ad with that copy would attract only the hippest crowd of illiterate pool hustlers looking to get a bronsky, I mean looking to score, I mean rack...

10:43 AM  
Anonymous Mercurial Georgia said...

I never go to ladies' nights, never, never, never, I avoid the clubs that use it. Let the boys enjoy their sausage fest.

4:38 PM  

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