Wednesday, March 29, 2006

"Trimming the stabilizers..."

Delta, flying dangerously close to bankruptcy, has apparently resorted to an old and proven ad strategy to lure passengers—Pussy. Either that, or nobody working on the account at ad agency Ogilvy & Mather or within Delta's marketing dept. knows what a "Brazilian" is. That, I just can't believe. Delta's logo is a triangle, for chrissakes.

photo and post idea by New York's 24-hour man on the street, Bucky Turco.)

Update: March 30th—Delta's Marketing Chief Paul Matsen resigns. He cited this post as the reason, says the Wall Street Journal.


Blogger Allison Bojarski said...

Gonna have to agree with you 100% on this one, CR. The whole exotic-mulatta thing is alive and kicking down in Brazil...even amongst Brazilian men themselves...

9:44 AM  
Anonymous Anonymous said...

"Brazil" it's diff. down there

or is it "down under"

wicked weasel

10:54 AM  
Blogger EVIL DISCUSSOR said...

But pussy sells. I saw this ad and immediately booked a flight.

Strange but true. This morning I posted about my own thoughts/confusion about the Brazilian. I guess, with the onset of spring, the mind inevitably turns to waxing.

11:35 AM  
Blogger dancing at gunpoint said...

Incredibly uncomfortable and semi-violating Brazillian waxes aside, it's sort of eerie that the mouthless girl from the "Silent Hill" movie poster shares the frame. This makes me NEVER want to go to Brazil.

1:40 PM  
Blogger Spunk said...

cr - your posting is hilarious.

This ad, apart from the pussy innuendo, still doesnt make any sense. Maybe its different down in Brazil (for that matter its different everywhere if you are in manhattan!)...but why should I fly Delta for that? Why do I care if you have daily flights?? Its not like I am gonna fly everyday...then it wont be different would it?? You egg heads!

2:00 PM  
Anonymous Anonymous said...

Why is Brazil different?

As Brazilians like to say, "Brazil is the only place in the world where whore's fall in love with their Johns."

Here's a sample of Rio's talent:

Only $200 for the night (and she'll make you breakfast in the morning)!

Now THAT'S different.

What isn't different? Daily non-stop service from NY. American, United, Varig, Continental and even JAL already offer daily service to GRU.

8:29 PM  
Blogger ninaberries said...

a brazilian should most definitely be an isosceles triangle. you have to give them credit for getting the shape right (which is more than i can say for new york city's waxers).

11:51 PM  
Blogger Mervyn said...

Wow amazing. I would have said "brazil. it smells different down there" just to engage the senses. Next thing you know you're scratching with one hand and booking a ticket with the other.

3:04 AM  
Anonymous Anonymous said...

yes!!!!! someone finally listened and decided to kiss their stupid ad job good-bye!!! viva la-ranter!!!

7:54 PM  
Anonymous Anonymous said...

Narnia: I am more like the wandering Jew of the Blogosphere with no home. Although I'm building a temple now.

12:22 PM  
Anonymous Anonymous said...

O&M knows exactly what it's doing here. I saw another one of these Delta ads that said something like "Go to Dublin. Get Lucky"

1:29 PM  

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