Monday, June 11, 2007

A Mind Is A Terrible Thing If It's Hemorrhaging.

(click image to read copy)
A Mind Is A Terrible Thing To Waste
has been the United Negro College Fund's tagline since 1972. Lately, ad agency Y&R has been using mildly attractive though very predictable art direction to appeal to our donating senses. Here, in an ad scanned from the latest Atlantic Monthly, Dr. Charles Drew, African-American and developer of the Blood Bank, is recognized. But...I'm thinking and feeling that a big bloody brain bag maybe wasn't the best of choices for a visual.
update! as commenter gigi points out, it also looks like three jellyfish.
also in minorities in advertising:
1. Nice package!
2. R&R minus R&B.
3. Diversity has a mascot.
4. TimeWarner hires white killers, white freaks...
5. AdAge's White Christmas.

4 Comments:

Blogger Gigi said...

Brain. Jellyfish. Whatevs.

11:55 AM  
Blogger TB said...

I like how this's turned into a Rorschach test; I see an abstract heart. Also, I always liked the saying, "The mind is a terrible thing."

2:25 PM  
Blogger ricpic said...

Bloody ghastly, I cawls it.

3:01 PM  
Anonymous Ghanima said...

Looks to me like its supposed to be a thought bubble. Goes with the "who would have thought..." thing.

9:46 PM  

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