Equine's Posterior® Award, May 2007.
(sigh. so dreamy.)
"So we have...a garage door on my office and a stuffed elephant and a fire pole and some teepees as conference rooms."
Thus spaketh Ad King Alex Bogusky, pictured in his badass motocross duds, in an interview ad for the Wall Street Journal (badass!) on the back page of this week's AdAge.
Bogus continues, this time talking about the biggest ad creativity killer: "Fear. Fear...creates paralysis. And to be successful, you have to have the courage to act." Yeah, creating cultural noise is so fucking courageous.
This marks the second "creative" from Miami's Crispin Porter + Bogusky to receive a chocolate horse's ass.
previous Equine's Posterior® Award winners:
1. Michelle Gass, Starbucks.
2. Andrew Keller, CP+B.
3. Ad "critic" Bob Garfield.
4. TBWA-Chiat Day creative dept.
5. New York Times' David Carr.
6. Michael Goldberg, CMO, Zimmerman Group.
7. David Roman, VP hp.